Timeline
Week
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Work to be achieved
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1
Week beginning 20/2/12
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Write up Project Proposal
Team roles and responsibilities to be established.
Create moodboards.
Logo designs - Typography designs.
Poster Designs
Write Marketing Plan
Logo Design
Research information graphics
Update e-Portfolio
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2
Week beginning 27/2/12
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Meeting with Team
Flyer Designs
Graphic Designer Research
Coming up with final designs
Update e-Portfolio
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3
Week beginning 5/3/12
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Review
Refine work that needs some extra work on them.
Evaluate work
Update and Complete e-Portfolio
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In this project I will be designing posters, leaflets and flyers for Chi Fest. This project is a re-branding exercise which will help me work on my abilities of creating information graphics.
Information graphics are things like building map that you see around schools/college, museums etc, Instruction papers found in something that requires to be hand-built, for example a desk, posters for events, also leaflets and flyers come under this category, hence why in this project I will be designing some.
The goal is to design a chart/poster that will show all the different events that are going on as well as where to find them, it is sort of like a information finder which will help people interested know what is going on.
Marketing and promotion always starts off with coming up with a plan on what is need to be done and what the client is looking for in my designs, this will then be followed by research to help influence my designs, this means I will be creating mood-boards and looking up different graphic designers as well as different art movements.
I will be starting by re-designing the Chi Fest logo, in order to do this I will need to research different logo designs from music festivals and any other events that are similar to Chi Fest, this will help me get ideas on how to design some eye catching designs for the new logo.
I shall also be showing how I can promote my own art and design by creating posters and flyers for a graphics art exhibition that will be part of the festival. This will take the form of a virtual exhibition online, which will display the work of the group and my group. I will be design web banners and posters to promote the site and investigate methods used for online marketing and promotion.
I will have only three weeks to create my designs which I will then present to my tutor and the festival team.
It will be important for me to create a PowerPoint this will act as a kind of check list which will help me know if I am achieving what I set out to do, I could also use it to help in my final presentation to my tutor and the Festival Team.
Parts of this project I will design with my team. The main part the team will work on designing the information graphic chart/poster.
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